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Predictive marketing : easy ways every marketer can use customer analytics and big data

By: Artun, Omer.
Contributor(s): Levin, Dominique.
Material type: materialTypeLabelBookPublisher: New Jersey Wiley 2015Description: xxii, 246p.ISBN: 9781119037361.Subject(s): MarketingDDC classification: 658.8 | Ar79p
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Item type Current location Collection Call number Status Date due Barcode Item holds
Books Books PK Kelkar Library, IIT Kanpur
General Stacks 658.8 Ar79p (Browse shelf) Available A182091
Total holds: 0
Browsing PK Kelkar Library, IIT Kanpur Shelves , Collection code: General Stacks Close shelf browser
658.7882 B236m Management of transportation 658.7882 F624 FLEET MANAGEMENT AND LOGISTICS 658.8 Ad95 Advanced marketing and sales 658.8 Ar79p Predictive marketing 658.8 B268S2 SERVICES MARKETING 658.8 B469C CASES IN MARKETING MANAGEMENT 658.8 B513B BUSINESS MARKETING MANAGEMENT

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