New product and services development [4v.]
By: .
Contributor(s): Gatignon; Hubert, Ed.
Material type:![materialTypeLabel](/opac-tmpl/lib/famfamfam/BK.png)
Contents:
Contents: v. 1. Innovating new products and services: the dimensions of innovations. v. 2. Orienting the firm for promoting innovations: establishing a culture of innovations. v. 3. Organizing to innovate: adapting the firm to innovate . v. 4. Launching new products and services: marketing innovations effectively
Item type | Current location | Collection | Call number | Copy number | Status | Date due | Barcode | Item holds |
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PK Kelkar Library, IIT Kanpur | General Stacks | 658.575 N42 (Browse shelf) | v.1 | Available | A180718 | ||
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PK Kelkar Library, IIT Kanpur | General Stacks | 658.575 N42 (Browse shelf) | v.2 | Available | A180719 | ||
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PK Kelkar Library, IIT Kanpur | General Stacks | 658.575 N42 (Browse shelf) | v.3 | Available | A180720 | ||
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PK Kelkar Library, IIT Kanpur | General Stacks | 658.575 N42 (Browse shelf) | v.4 | Available | A180721 |
Total holds: 0
Browsing PK Kelkar Library, IIT Kanpur Shelves , Collection code: General Stacks Close shelf browser
658.575 N42 New product and services development [4v.] | 658.575 N42 New product and services development [4v.] | 658.575 N42 New product and services development [4v.] | 658.575 N42 New product and services development [4v.] | 658.575 R135P PRODUCT INNOVATION | 658.575 R333p PRODUCTS AND MARKETS | 658.575 So68i Innovating in product/process development |
Contents: v. 1. Innovating new products and services: the dimensions of innovations. v. 2. Orienting the firm for promoting innovations: establishing a culture of innovations. v. 3. Organizing to innovate: adapting the firm to innovate . v. 4. Launching new products and services: marketing innovations effectively
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