Marketing research
By: .
Contributor(s): Zikmund, William G.,Ed.
Material type:
BookPublisher: Australia Thomson 2007Description: xxv, 570p.ISBN: 9780170127349.Subject(s): Marketing researchDDC classification: 658.83 | M341
| Item type | Current location | Collection | Call number | Status | Date due | Barcode | Item holds |
|---|---|---|---|---|---|---|---|
Books
|
PK Kelkar Library, IIT Kanpur | General Stacks | 658.83 M341 (Browse shelf) | Available | A163173 |
Total holds: 0
Browsing PK Kelkar Library, IIT Kanpur Shelves , Collection code: General Stacks Close shelf browser
| 658.83 L628M2 MARKETING RESEARCH | 658.83 M145M2 MARKET SEGMENTATION | 658.83 M338Q QUALITATIVE MARKET RESEARCH | 658.83 M341 Marketing research | 658.83 M341d5 MARKETING RESEARCH | 658.83 M728Q QUALITATIVE MARKETING RESEARCH | 658.83 SE69 SERVICESCAPES |
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