ADVERTISING PROMOTION
By: Shimp,Terence A.
Material type:
BookPublisher: Thomson Learning, Inc., Australia 2003Edition: 6th.Description: xxi,650.ISBN: 0030352711.Subject(s): Communication In Marketing | Sales Promotion | AdvertisingDDC classification: 658.82 | SH62A6
| Item type | Current location | Collection | Call number | Status | Date due | Barcode | Item holds |
|---|---|---|---|---|---|---|---|
Books
|
PK Kelkar Library, IIT Kanpur | General Stacks | 658.82 SH62A6 (Browse shelf) | Available | A143772 |
Total holds: 0
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