CONSUMER RESEARCH
By: Holbrook,Morris B.
Material type:
BookPublisher: Sage Publications, Thousand Oaks 1995Description: xii,418.ISBN: 0803972970.Subject(s): Consumers -- Research | Consumer BehaviourDDC classification: 658.834 | H695C
| Item type | Current location | Collection | Call number | Status | Date due | Barcode | Item holds |
|---|---|---|---|---|---|---|---|
Books
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PK Kelkar Library, IIT Kanpur | General Stacks | 658.834 H695C (Browse shelf) | Available | A134190 |
Total holds: 0
Browsing PK Kelkar Library, IIT Kanpur Shelves , Collection code: General Stacks Close shelf browser
| 658.83018 G825r RESEARCH FOR MARKETING DECISIONS | 658.83028 M459s Statistics for marketing and consumer research | 658.83076 L963e EXPERIENTIAL EXERCISES IN MARKETING RESEARCH | 658.834 H695C CONSUMER RESEARCH | 658.834 M961 CONSUMERISM | 658.834 R137C CONSUMER BEHAVIOR | 658.8340973 H314C8 CONSUMER BEHAVIOR |
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