MARKETING STRATEGY AND PLANS
By: Luck, David Johnson.
Contributor(s): Ferrell, O. C.
Material type:
BookPublisher: Englewood Cliffs Prentice-Hall 1979Description: xv,474.Subject(s): Marketing Management -- United States | Marketing Management -- United States -- Case StudiesDDC classification: 658.8 | L964m
| Item type | Current location | Collection | Call number | url | Status | Date due | Barcode | Item holds |
|---|---|---|---|---|---|---|---|---|
Books
|
PK Kelkar Library, IIT Kanpur | COMPACT STORAGE (BASEMENT) | 658.8 L964m (Browse shelf) | Book Request | Available | A60710 |
Total holds: 0
Bibliography : P. 455-461
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