658.8 / L944s5
Lovelock, Christopher
Services marketing : people, technology, strategy / Christopher lovelock, Jochen Wirtz [and] Jayanta Chatterjee .- 5th .- Delhi: Pearson Education, 2006 .- xvi,594p .
ISBN: 8177584502 9788177584509
Subject Headings:
Marketing;
Author Added Entry:
Wirtz, Jochen;
Copy Details:
Acc. No.: A157787, Full Call No.: 658.8 L944s5, Item type: Books , Location: General Stacks,
------------------------- --------------------- ------ --------- ------- ------- --------- --------
Acc. No.: A157788, Full Call No.: 658.8 L944s5, (Cop.2) Item type: Faculty Publications , Location: Faculty Publication (Display),
------------------------- --------------------- ------ --------- ------- ------- --------- --------
Lovelock, Christopher
Services marketing : people, technology, strategy / Christopher lovelock, Jochen Wirtz [and] Jayanta Chatterjee .- 5th .- Delhi: Pearson Education, 2006 .- xvi,594p .
ISBN: 8177584502 9788177584509
Subject Headings:
Marketing;
Author Added Entry:
Wirtz, Jochen;
Copy Details:
Acc. No.: A157787, Full Call No.: 658.8 L944s5, Item type: Books , Location: General Stacks,
------------------------- --------------------- ------ --------- ------- ------- --------- --------
Acc. No.: A157788, Full Call No.: 658.8 L944s5, (Cop.2) Item type: Faculty Publications , Location: Faculty Publication (Display),
------------------------- --------------------- ------ --------- ------- ------- --------- --------