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1.
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INTRODUCTION TO SCALING
by Ven, A. H. G. S. Van Der. Material type:  Book; Format:
print
; Literary form:
not fiction
Description: xi,301.Publisher: Chishester Johnn Wiley 1980Availability: Items available for loan: PK Kelkar Library, IIT Kanpur [Call number: 300.28 V55i] (1).
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2.
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INTRODUCTION TO SCALING
by Ven, Van Der. Material type: Book; Format:
print
; Literary form:
not fiction
Description: xi,301.Publisher: Chichester John Wiley 1980Availability: Items available for loan: PK Kelkar Library, IIT Kanpur [Call number: 300.182 V55i] (1).
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3.
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MAGNITUDE SCALING
by Lodge, Milton. Material type: Book; Format:
print
; Literary form:
not fiction
Description: 87.Publisher: Beverly Hills Sage Publications 1981Availability: Items available for loan: PK Kelkar Library, IIT Kanpur [Call number: 300.15195 L821m] (1).
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4.
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UNIDIMENSIONAL SCALING
by Melver, John P | Carmines, Edward G. Material type: Book; Format:
print
; Literary form:
not fiction
Description: 96.Publisher: Beverly Hills Sage Publications 1981Availability: Items available for reference: PK Kelkar Library, IIT Kanpur [Call number: 300.15195 M189u] (1).
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5.
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PHYSIOLOGY, PROMISCUITY AND PROPHECY AT THE MILLENIUM
by West,Bruce J. Material type: Book; Format:
print
; Literary form:
not fiction
Description: vii,443.Publisher: World Scientific, Singapore 1999Availability: Items available for loan: PK Kelkar Library, IIT Kanpur [Call number: 003.54 W52P] (1).
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6.
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SCALE DEVELOPMENT
by Devellis,Robert F. Edition: 2ndMaterial type: Book; Format:
print
; Literary form:
not fiction
Description: viii,171.Publisher: Sage Publications, Thousand Oaks 2003Availability: Items available for loan: PK Kelkar Library, IIT Kanpur [Call number: 300.72 D49S2] (1).
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7.
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Marketing scales handbook
: a compilation of multi-item measures [v.3]
by Bruner, Gordon C | Hensel, Paul J. Material type: Book; Format:
print
; Literary form:
not fiction
Description: xiv, 1315p.Publisher: Chicago American Marketing Association 1992Availability: Items available for reference: PK Kelkar Library, IIT Kanpur [Call number: 658.83 B835 v.3] (1).
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8.
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Marketing scales handbook
: a compilation of multi item measures [v.2]
by Bruner, Gordon C | Hensel, Paul J. Material type: Book; Format:
print
; Literary form:
not fiction
Description: xiv, 1315p.Publisher: Chicago American Marketing Association 1992Availability: Items available for reference: PK Kelkar Library, IIT Kanpur [Call number: 658.83 B835 v.2] (1).
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9.
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Marketing scales handbook
: a compilation of multi item measures [v.3]
by Bruner, Gordon C | James, Karen E | Hensel, Paul J. Material type: Book; Format:
print
; Literary form:
not fiction
Description: 1651p.Publisher: Chicago American Marketing Association 1992Availability: Items available for reference: PK Kelkar Library, IIT Kanpur [Call number: 658.83 B835 v.3] (1).
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10.
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Scale development
: theory and applications
by Devellis, Robert F. Edition: 3rdMaterial type: Book; Format:
print
; Literary form:
not fiction
Description: ix, 205p.Publisher: Los Angeles Sage 2012Availability: Items available for loan: PK Kelkar Library, IIT Kanpur [Call number: 300.72 D492s3] (1).
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11.
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Linking and aligning scores and scales
by Dorans, N.J.(Ed.Et.Al.). Material type:  Article Description: xx.Publisher: Springer, New York 2007Availability: Items available for loan: PK Kelkar Library, IIT Kanpur [Call number: 300.72 L648d] (1).
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