Welcome to P K Kelkar Library, Online Public Access Catalogue (OPAC)

Your search returned 2 results. Subscribe to this search

|
1. MARKETING STRATEGIES IN THE COMMERCIAL BANK CREDIT CARD FIELD

by Mathews, H. Lee | Slocum, John W.

Material type: book Book Description: 83.Publisher: Chicago Research Dept. Bank Public Relations And Marketing Association c1968Availability: Items available for loan: PK Kelkar Library, IIT Kanpur [Call number: 332.77 M423m] (1).

2. INTRODUCTION TO BANK MARKETING RESEARCH

by Walker, Michael C.

Material type: book Book Description: 157.Publisher: Chicago Bank Public Relations And Marketing Association c1967Availability: Items available for loan: PK Kelkar Library, IIT Kanpur [Call number: 658.838332 W153i] (1).

Powered by Koha