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Welcome to P K Kelkar Library, Online Public Access Catalogue (OPAC)

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1.
Services marketing : people, technology, strategy

by Lovelock, Christopher | Wirtz, Jochen.

Edition: 5thMaterial type: book Book; Format: print ; Literary form: not fiction Description: xvi,594p.Publisher: Delhi Pearson Education 2006Availability: Items available for loan: PK Kelkar Library, IIT Kanpur [Call number: 658.8 L944s5] (1). Items available for reference: PK Kelkar Library, IIT Kanpur [Call number: 658.8 L944s5] (1).

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2.
Services marketing : people, technology, strategy

by Lovelock, Christopher | Wirtz, Jochen.

Edition: 5thMaterial type: book Book; Format: print ; Literary form: not fiction Description: xvi,594p.Publisher: Delhi Pearson Education 2006Availability: Items available for loan: PK Kelkar Library, IIT Kanpur [Call number: 658.8 L944s5] (7). Items available for reference: PK Kelkar Library, IIT Kanpur [Call number: 658.8 L944s5] (1).

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3.
Services marketing : people, technology, strategy

by Lovelock, Christopher | Wirtz, Jochen.

Edition: 7thMaterial type: book Book Description: xxi, 683p.Publisher: New Delhi Pearson 2011Availability: Items available for loan: PK Kelkar Library, IIT Kanpur [Call number: 658.8 L944s7] (2).

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4.
Services marketing : people, technology, strategy

by Wirtz, Jochen | Lovelock, Christopher | Chatterjee, Jayanta.

Edition: 8th ed.Material type: book Book; Format: print ; Literary form: not fiction Description: xxii, 817p.Publisher: Noida Pearson 2018Availability: Items available for reference: PK Kelkar Library, IIT Kanpur [Call number: 658.8 W74s8] (1).

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