PROMOTIONAL DECISION MAKING
By: Robinson, Patrick J.
Contributor(s): Luck, David Johnston.
Material type: BookSeries: Mcgraw-Hill Marketing Science Institute Series. Publisher: N. Y. Mcgraw-Hill 1964Description: 254.Subject(s): Marketing Surveys | Marketing ResearchDDC classification: 658.8 | R565pItem type | Current location | Collection | Call number | url | Status | Date due | Barcode | Item holds |
---|---|---|---|---|---|---|---|---|
Books | PK Kelkar Library, IIT Kanpur | COMPACT STORAGE (BASEMENT) | 658.8 R565p (Browse shelf) | Book Request | Available | 30058 |
Total holds: 0
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