SERVICES MARKETING MANAGEMENT
By: Kasper,Hans,Helsdingen, Piet Van.
Contributor(s): Gabbott,Mark.
Material type: BookPublisher: John Wiley And Sons Ltd.,Chichester 2006Edition: 2nd.Description: xviii,554.ISBN: 0470091169.Subject(s): Service Industries -- Marketing -- Management | Customer Services -- Marketing -- ManagementDDC classification: 658.8 | K153S2Item type | Current location | Collection | Call number | Status | Date due | Barcode | Item holds |
---|---|---|---|---|---|---|---|
Books | PK Kelkar Library, IIT Kanpur | General Stacks | 658.8 K153S2 (Browse shelf) | Available | A158198 |
Total holds: 0
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