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181.
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CASE METHOD IN MANAGEMENT DEVELOPMENT
by Reynolds, John I. Material type:  Book; Format:
print
; Literary form:
not fiction
Description: vi,264.Publisher: New Delhi Oxford & Ibh Pub. 1980Availability: Items available for loan: PK Kelkar Library, IIT Kanpur [Call number: 658.312404 R338c] (1).
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182.
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MANAGEMENT DECISIONS AND ORGANIZATIONAL POLICY
by Bridges, Francis J | Bernhill, J. Allison. Edition: 2ndMaterial type: Book; Format:
print
; Literary form:
not fiction
Description: 643.Publisher: Boston Allyn And Bacon 1977Availability: Items available for loan: PK Kelkar Library, IIT Kanpur [Call number: 658.00722 B764m2] (1).
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183.
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PURCHASING STRATEGY
by Gopalakrishnan, P | Sandilya, M. S. Material type: Book; Format:
print
; Literary form:
not fiction
Description: vi,270.Publisher: New Delhi Sterling 1978Availability: Items available for loan: PK Kelkar Library, IIT Kanpur [Call number: 658.72 G646p] (1).
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184.
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MARKETING STRATEGY AND PLANS
by Luck, David Johnson | Ferrell, O. C. Material type: Book; Format:
print
; Literary form:
not fiction
Description: xv,474.Publisher: Englewood Cliffs Prentice-Hall 1979Availability: Items available for loan: PK Kelkar Library, IIT Kanpur [Call number: 658.8 L964m] (1).
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185.
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PUBLIC RELATIONS MANAGEMENT
by Simon, Raymond. Edition: 2ndMaterial type: Book; Format:
print
; Literary form:
not fiction
Description: xi,286.Publisher: Columbus, Ohio Grid 1977Availability: Items available for loan: PK Kelkar Library, IIT Kanpur [Call number: 659.2 Si55p2] (1).
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186.
|
PRODUCT POLICY
by Cardozo, Richard N. Material type: Book; Format:
print
; Literary form:
not fiction
Description: vi,423.Publisher: Reading Addison-Wesley 1979Availability: Items available for loan: PK Kelkar Library, IIT Kanpur [Call number: 658.5 C17p] (1).
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187.
|
MANAGING MANUFACTURING OPERATIONS
by Nicholson, T. A. J. Material type: Book; Format:
print
; Literary form:
not fiction
Description: 229.Publisher: London Macmillan 1978Availability: Items available for loan: PK Kelkar Library, IIT Kanpur [Call number: 658.50722 N548m] (1).
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188.
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MARKETING PROBLEMS
by Uhr, Ernest B. Material type: Book; Format:
print
; Literary form:
not fiction
Description: ix,195.Publisher: New York John Wiley 1973Availability: Items available for loan: PK Kelkar Library, IIT Kanpur [Call number: 658.8 Uh7m] (1).
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189.
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PROBLEMS IN MARKETING
by Corey, E. Raymond | Ward, Scott. Edition: 6thMaterial type: Book; Format:
print
; Literary form:
not fiction
Description: xviii,810.Publisher: New York Mcgraw-Hill 1981Availability: Items available for loan: PK Kelkar Library, IIT Kanpur [Call number: 658.800722 C812p6] (1).
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190.
|
RAISING PRODUCTIVITY
by Hornbruch, Frederick W. Material type: Book; Format:
print
; Literary form:
not fiction
Description: xii,339.Publisher: New York Mcgraw-Hill 1977Availability: Items available for loan: PK Kelkar Library, IIT Kanpur [Call number: 658.5 H783r] (1).
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191.
|
STRATEGIC MARKET PLANNING, PROBLEM AND ANALYTICAL APPROACHES
by Abell, Derek, F | Hammond, John S. Material type: Book; Format:
print
; Literary form:
not fiction
Description: xii,527.Publisher: Englewood Cliffs Prentice-Hall 1979Availability: Items available for loan: PK Kelkar Library, IIT Kanpur [Call number: 658.8 Ab33s] (1).
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192.
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CASE STUDIES IN MARKETING, ADVERTISING AND PUBLIC RELATIONS
by Mciver, Colin. Material type: Book; Format:
print
; Literary form:
not fiction
Description: viii,224.Publisher: London Heinemann 1984Availability: Items available for reference: PK Kelkar Library, IIT Kanpur [Call number: 658.8 C266] (1).
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193.
|
CASES IN ADVERTISING AND PROMOTION MANAGEMENT
by Patti, Charles H | Murphy, John H. Material type: Book; Format:
print
; Literary form:
not fiction
Description: viii,256.Publisher: New York Wiley 1983Availability: Items available for loan: PK Kelkar Library, IIT Kanpur [Call number: 659.1 P277c] (1).
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194.
|
MATERIALS MANAGEMENT
by Saboo, R. K | Narula, R. K. Material type: Book; Format:
print
; Literary form:
not fiction
Description: 244.Publisher: Delhi Udh Pub. 1981Availability: Items available for loan: PK Kelkar Library, IIT Kanpur [Call number: 658.7 Sa13m] (1).
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195.
|
MARKETING MANAGEMENT
by Dalrymple, Douglas J | Parsons, Leonard J. Edition: 2ndMaterial type: Book; Format:
print
; Literary form:
not fiction
Description: xii,721.Publisher: New York John Wiley 1980Availability: Items available for loan: PK Kelkar Library, IIT Kanpur [Call number: 658.8 D169m2] (1).
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196.
|
MARKET PLANNING FOR NEW INDUSTRIAL PRODUCTS
by Choffray, Jean-Marie | Lilien, Gary L. Material type: Book; Format:
print
; Literary form:
not fiction
Description: xv,294.Publisher: New York John Wiley 1980Availability: Items available for loan: PK Kelkar Library, IIT Kanpur [Call number: 658.83 C451m] (1).
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197.
|
ADVANCES IN CAD/CAM
by Wang, Peter C. C. Material type: Book; Format:
print
; Literary form:
not fiction
Description: viii,209.Publisher: Boston Kluwer Academic Pub. 1984Availability: Items available for loan: PK Kelkar Library, IIT Kanpur [Call number: 670.02854 Ad95] (1).
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198.
|
OPERATIONS MANAGEMENT
by Constable, C. J | New, Colin C. Material type: Book; Format:
print
; Literary form:
not fiction
Description: 414.Publisher: London John Wiley 1976Availability: Items available for loan: PK Kelkar Library, IIT Kanpur [Call number: 658.5 C765o] (1).
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199.
|
PROBLEM SOLVING IN THE CHEMICAL INDUSTRY
by Casey, R. J | Frazer, M. J. Material type: Book; Format:
print
; Literary form:
not fiction
Description: 121.Publisher: London Pitman 1984Availability: Items available for reference: PK Kelkar Library, IIT Kanpur [Call number: 660.076 C268p] (1).
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200.
|
CASE STUDY 1
by Johnson,David. Material type: Book; Format:
print
; Literary form:
not fiction
Publisher: Open University,Milton Keynes 1981Availability: Items available for loan: PK Kelkar Library, IIT Kanpur [Call number: 546 OP2C] (1).
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