FUNDAMENTALS OF MANAGERIAL MARKETING
By: Gentry, Dwight L.
Contributor(s): Shawver, Donald L.
Material type:
BookPublisher: N. Y. Simmons-Boardman Pub. 1964Description: 557.Subject(s): MarketingDDC classification: 658.8 | G289f
| Item type | Current location | Collection | Call number | url | Status | Date due | Barcode | Item holds |
|---|---|---|---|---|---|---|---|---|
Books
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PK Kelkar Library, IIT Kanpur | COMPACT STORAGE (BASEMENT) | 658.8 G289f (Browse shelf) | Book Request | Available | 55273 |
Total holds: 0
Browsing PK Kelkar Library, IIT Kanpur Shelves , Collection code: COMPACT STORAGE (BASEMENT) Close shelf browser
| 658.8 F751M MANAGING AND MARKETING TECHNOLOGY | 658.8 F835s STRATEGIC MARKETING MANAGEMENT | 658.8 G28 INSIGHTS FOR MARKETING MANAGEMENT | 658.8 G289f FUNDAMENTALS OF MANAGERIAL MARKETING | 658.8 G392m MARKETING MANAGEMENT | 658.8 G464p PLANNED MARKETING | 658.8 G868m MARKETING AND PUBLIC POLICY |
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