MARKETING AND PUBLIC POLICY
By: Grether, Ewald Theophilus.
Material type:
BookSeries: Prentice-Hall Foundations Of Marketing Series. Publisher: Englewood Cliffs, N. J. Prentice-Hall c1966Description: 120.Subject(s): MarketingDDC classification: 658.8 | G868m
| Item type | Current location | Collection | Call number | url | Status | Date due | Barcode | Item holds |
|---|---|---|---|---|---|---|---|---|
Books
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PK Kelkar Library, IIT Kanpur | COMPACT STORAGE (BASEMENT) | 658.8 G868m (Browse shelf) | Book Request | Available | 76707 |
Total holds: 0
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| 658.8 G289f FUNDAMENTALS OF MANAGERIAL MARKETING | 658.8 G392m MARKETING MANAGEMENT | 658.8 G464p PLANNED MARKETING | 658.8 G868m MARKETING AND PUBLIC POLICY | 658.8 G86b BASIC PROBLEMS IN MARKETING MANAGEMENT | 658.8 G959t TECHNIQUE OF SALES MANAGEMENT | 658.8 H127P PRACTICAL GUIDE TO MARKETING |
Bibliography : P. 112-113
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