PROMOTIONAL STRATEGY
By: Engel, James F.
Contributor(s): Warshaw, Martin R.
Material type:
BookPublisher: Homewood, Ill. R. D. Irwin c1967Description: xiii,665.Subject(s): Marketing | AdvertisingDDC classification: 658.82 | En32p
| Item type | Current location | Collection | Call number | url | Status | Date due | Barcode | Item holds |
|---|---|---|---|---|---|---|---|---|
Books
|
PK Kelkar Library, IIT Kanpur | COMPACT STORAGE (BASEMENT) | 658.82 En32p (Browse shelf) | Book Request | Available | K7668 |
Total holds: 0
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