Strategic new product development for the global economy
By: Kono, Toyohiro.
Contributor(s): Lynn, Leonard.
Material type:
BookPublisher: London Palgrave Macmillan 2007Description: xvi, 263p.ISBN: 9780230001992.Subject(s): Strategic planning | Business planning | New products--Management | Product management | International business enterprises--Management | New products | Success in businessDDC classification: 658.575 | K837s
| Item type | Current location | Collection | Call number | Status | Date due | Barcode | Item holds |
|---|---|---|---|---|---|---|---|
Books
|
PK Kelkar Library, IIT Kanpur | General Stacks | 658.575 K837s (Browse shelf) | Available | A175885 |
Total holds: 0
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