Relationship marketing : a consumer experience approach
By: Baron, Steve.
Contributor(s): Conway, Tony.
Material type:
BookSeries: Advanced Marketing Series / Edited By Phil Harris. Publisher: Los Angeles Sage 2010Description: viii, 202p.ISBN: 9781412931212.Subject(s): Customer relations | Relationship marketingDDC classification: 658.812 | B268r
| Item type | Current location | Collection | Call number | Status | Date due | Barcode | Item holds |
|---|---|---|---|---|---|---|---|
Books
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PK Kelkar Library, IIT Kanpur | General Stacks | 658.812 B268r (Browse shelf) | Available | A175133 |
Total holds: 0
Browsing PK Kelkar Library, IIT Kanpur Shelves , Collection code: General Stacks Close shelf browser
| 658.8101 SA32F6 SALES FORCE MANAGEMENT | 658.8102 V569M MANAGING YOUR SALES FORCE | 658.812 AL53A ANALYSIS OF CUSTOMER SATISFACTION DATA | 658.812 B268r Relationship marketing | 658.812 C968 CUSTOMER RELATIONSHIP MANAGEMENT | 658.812 C969 CUSTOMER RELATIONSHIP MANAGEMENT | 658.812 D983C CRM HANDBOOK |
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