Marketing management [14th ed.]
By: Kotler, Philip.
Contributor(s): Keller, Kevin Lane.
Material type:
BookPublisher: Boston Pearson 2012Edition: 14th ed.Description: 131p.ISBN: 9780273753360.Subject(s): Marketing managementDDC classification: 658.8 | K848m14
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PK Kelkar Library, IIT Kanpur | COMPACT STORAGE (BASEMENT) | 658.8 K848m14 cop.1 (Browse shelf) | Copy 1 | Available | A172107 | |||
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PK Kelkar Library, IIT Kanpur | TEXT | 658.8 K848m14 cop.2 (Browse shelf) | Copy 2 | Available | A172108 | |||
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Text Books
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PK Kelkar Library, IIT Kanpur | TEXT | 658.8 K848m14 cop.3 (Browse shelf) | Copy 3 | Available | A172109 | |||
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Text Books
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PK Kelkar Library, IIT Kanpur | TEXT | 658.8 K848m14 cop.4 (Browse shelf) | Copy 4 | Available | A172110 | |||
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Text Books
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PK Kelkar Library, IIT Kanpur | TEXT | 658.8 K848m14 cop.5 (Browse shelf) | Copy 5 | Available | A172111 |
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| 658.8 K848m14 cop.2 Marketing management [14th ed.] | 658.8 K848m14 cop.3 Marketing management [14th ed.] | 658.8 K848m14 cop.4 Marketing management [14th ed.] | 658.8 K848m14 cop.5 Marketing management [14th ed.] | 658.8 L944s5 Services marketing | 658.8 R661h pt.2 How brands grow [pt.2 rev. ed.] | 658.816 V888p Principles of pricing |
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