Marketing research : a South Asian perspective
By: Churchill, Gilbert A.
Contributor(s): Iacobucci, Dawn.
Material type:
BookPublisher: Delhi Cengage Learning India 2010Description: xxvi, 687p.ISBN: 9788131510193.Subject(s): Marketing researchDDC classification: 658.83 | C475m
| Item type | Current location | Collection | Call number | Status | Date due | Barcode | Item holds |
|---|---|---|---|---|---|---|---|
Books
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PK Kelkar Library, IIT Kanpur | General Stacks | 658.83 C475m (Browse shelf) | Available | A169886 |
Total holds: 0
Browsing PK Kelkar Library, IIT Kanpur Shelves , Collection code: General Stacks Close shelf browser
| 658.83 C448 MARKETING RESEARCH | 658.83 C451m MARKET PLANNING FOR NEW INDUSTRIAL PRODUCTS | 658.83 C473m2 MARKETING RESEARCH | 658.83 C475m Marketing research | 658.83 F914i INDUSTRIAL PACKAGING | 658.83 H192B2 THE HANDBOOK OF INTERNATIONAL MARKET RESEARCH TECHNIQUES | 658.83 H192G THE HANDBOOK OF MARKETING RESEARCH |
Indian Edition
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