Problems in marketing : applying key concepts and techniques
By: Moutinho, Luiz.
Contributor(s): Chien , Charles.
Material type:
BookPublisher: Los Angeles Sage 2008Edition: 2nd.Description: xiii,322p.ISBN: 9780761971795.Subject(s): MarketingDDC classification: 658.8 | M867p2
| Item type | Current location | Collection | Call number | Status | Date due | Barcode | Item holds |
|---|---|---|---|---|---|---|---|
Books
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PK Kelkar Library, IIT Kanpur | General Stacks | 658.8 M867p2 (Browse shelf) | Available | A163552 |
Total holds: 0
Browsing PK Kelkar Library, IIT Kanpur Shelves , Collection code: General Stacks Close shelf browser
| 658.8 M394 MASTERING MARKETING | 658.8 M474m MARKETING | 658.8 M732F FUTURE OF MARKETING | 658.8 M867p2 Problems in marketing | 658.8 M882P PRENTICE HALL 'S ONE - DAY MBA IN MARKETING | 658.8 N42 New directions in critical marketing studies [4v.] | 658.8 N42 New directions in critical marketing studies [4v.] |
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