PRINCIPLES OF MARKETING
By: Kotler, Philip.
Contributor(s): Armstrong, Gaey.
Material type:
BookSeries: Prentice Hall Series In Marketing. Publisher: New Jersey Prentice Hall c1996Edition: 8th.Description: xviii, 118p.ISBN: 0139570020.Subject(s): MarketingDDC classification: 658.8 | K848p8
| Item type | Current location | Collection | Call number | Status | Date due | Barcode | Item holds |
|---|---|---|---|---|---|---|---|
Books
|
PK Kelkar Library, IIT Kanpur | General Stacks | 658.8 K848p8 (Browse shelf) | Checked out to Harsh Agarwal (S24125002000) | 31/08/2024 | A135605 |
Total holds: 0
Browsing PK Kelkar Library, IIT Kanpur Shelves , Collection code: General Stacks Close shelf browser
| 658.8 K848m MARKETING MANAGEMENT | 658.8 K848m Marketing 3.0 | 658.8 K848m10 cop.3 Marketing management [10th ed.] | 658.8 K848p8 PRINCIPLES OF MARKETING | 658.8 K849M12 MARKETING MANAGEMENT | 658.8 K96M2 MANAGING INDIAN BRANDS | 658.8 L165e6 Essentials of marketing |
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