COMMUNICATION AND PERSUASION : CENTRAL AND PERIPHERAL ROUTES TO ATTITUDE CHANGE
By: Petty, Richard E.
Contributor(s): Cacioppo, John T.
Material type:
BookSeries: Springer Series In Social Psychology. Publisher: New York Springer-Verlag 1986Description: xiv,868.Subject(s): Persuasion (Psychology) | Attitude Change | Communication -- Psychological AspectsDDC classification: 302.24 | P456c
| Item type | Current location | Collection | Call number | url | Status | Date due | Barcode | Item holds |
|---|---|---|---|---|---|---|---|---|
Books
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PK Kelkar Library, IIT Kanpur | COMPACT STORAGE (BASEMENT) | 302.24 P456c (Browse shelf) | Book Request | Available | A96291 |
Total holds: 0
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| 302.2343 C49s2 Cinematic sociology | 302.2345 T236 Television as a social issue | 302.23450954 M314SE SCREENING CULTURE, VIEWING POLITICS | 302.24 P456c COMMUNICATION AND PERSUASION | 302.25 AH72S Social organizations | 302.3 B589i INTERGROUP PROCESSES | 302.3 B814G GROUP PROCESSES |
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