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MARKETING MANAGEMENT

By: Boyd, Harper W.
Material type: materialTypeLabelBookSeries: Stanford University Series In Business Management. Publisher: Reading, Mass. Addison-Wesley Pub. 1966Description: 424.Subject(s): Marketing -- Case StudiesDDC classification: 658.8 | B692m
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Item type Current location Collection Call number url Status Date due Barcode Item holds
Books Books PK Kelkar Library, IIT Kanpur
COMPACT STORAGE (BASEMENT) 658.8 B692m (Browse shelf) Book Request Available A1996
Total holds: 0
Browsing PK Kelkar Library, IIT Kanpur Shelves , Collection code: COMPACT STORAGE (BASEMENT) Close shelf browser
658.8 B413m MARKETING 658.8 B413m2 MARKETING 658.8 B631cm COMPARATIVE MANAGEMENT AND MARKETING 658.8 B692m MARKETING MANAGEMENT 658.8 B692r READING IN THE MARKETING MANAGEMENT 658.8 B777m MARKETING MANAGEMENT AND ADMINISTRATIVE ACTION 658.8 B964 BUSINESS OF MARKETING

Includes Bibliography

Sponsored By The International Center For The Advancement Of Management Education, Graduate School Of Business, Stanford University

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