Marketing management
By: Phelps, Dudley Maynard.
Contributor(s): Westing, John Howard.
Material type:
BookPublisher: Homewood, Ill. Irwin 1968Edition: 3rd.Description: xv,925p.Subject(s): Marketing management | Sales managementDDC classification: 658.8 | P51m
| Item type | Current location | Collection | Call number | Status | Date due | Barcode | Item holds |
|---|---|---|---|---|---|---|---|
| Written-off | PK Kelkar Library, IIT Kanpur | Written-of | 658.8 P51m (Browse shelf) | Not for loan | A1222 |
Total holds: 0
Includes bibliographies
First ed. published in 1951 under title : Sales management : policies and procedures
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