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Design thinking for visual communication [2nd ed.] (Record no. 566123)

000 -LEADER
fixed length control field 01624 a2200277 4500
003 - CONTROL NUMBER IDENTIFIER
control field OSt
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20221017123402.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 221014b xxu||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
ISBN 9781350106222
040 ## - CATALOGING SOURCE
Transcribing agency IIT Kanpur
041 ## - LANGUAGE CODE
Language code of text/sound track or separate title eng
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 741.6
Item number Am18d2
100 ## - MAIN ENTRY--AUTHOR NAME
Personal name Ambrose, Gavin
245 ## - TITLE STATEMENT
Title Design thinking for visual communication [2nd ed.]
Statement of responsibility, etc Gavin Ambrose and Paul Harris
250 ## - EDITION STATEMENT
Edition statement 2nd ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Name of publisher Bloomsbury Visual Arts
Year of publication 2015
Place of publication London
300 ## - PHYSICAL DESCRIPTION
Number of Pages 192p
440 ## - SERIES STATEMENT/ADDED ENTRY--TITLE
Title Basics Design
520 ## - SUMMARY, ETC.
Summary, etc How do you start a design project? How can you generate ideas and concepts in response to a design brief? How do other designers do it? This book will answer all these questions and more.

Now in its second edition, the highly popular Design Thinking for Visual Communication identifies methods and thought processes used by designers in order to start the process that eventually leads to a finished piece of work. Step-by-step guidance for each part of the process is highlighted by real-life case studies, enabling the student to see teaching in practice. This focus on ideas and methods eschews an abstract, academic approach in favor of a useable approach to design as a problem-solving activity.

The new edition now includes contributions from a broader international range of design practices and adds depth to existing case studies by looking in greater detail at some of the processes used.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical Term Graphic arts
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical Term Graphic design (Typography)
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical Term Communication in design
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical Term Design
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Harris, Paul
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Books
Holdings
Withdrawn status Lost status Damaged status Not for loan Collection code Permanent Location Current Location Date acquired Source of acquisition Cost, normal purchase price Full call number Accession Number Cost, replacement price Koha item type
        General Stacks PK Kelkar Library, IIT Kanpur PK Kelkar Library, IIT Kanpur 2022-10-31 2 1815.67 741.6 Am18d2 A185992 2499.00 Books

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