000			01990 a2200241 4500
003			OSt
005			20220222130936.0
008			220218b xxu||||| |||| 00| 0 eng d
020			_a9780007317318
040			_cIIT Kanpur
041			_aeng
082			_a153.74 _bC343i
100			_aChabris, Christopher
245			_aThe invisible gorilla _band other ways our intuition deceives us _cChristopher Chabris and Daniel Simons
260			_bHarperCollins _c2011 _aLondon
300			_axi, 306p
520			_aIf a gorilla walked out into the middle of a basketball pitch, you’d notice it. Wouldn’t you? If a serious violent crime took place just next to you, you’d remember it, right? The Invisible Gorilla is a fascinating look at the unbelievable, yet routine tricks that your brain plays on you. In an award-winning and groundbreaking study, psychologists Christopher Chabris and Daniel Simons asked volunteers to watch a 60-second film of a group of students playing basketball and told them to count the number of passes made. About halfway through, a woman dressed head to toe in a gorilla outfit slowly moved to center screen, beat her chest at the camera, and casually strolled away. Unbelievably, almost half of the volunteers missed the gorilla. As this astonishing and utterly unique new book demonstrates, exactly the same kind of mental illusion that causes people to miss the gorilla can also explain why many other things, including why: honest eyewitness testimony can convict innocent defendants expert money managers suddenly lose billions Homer Simpson has much to teach you about clear thinking Insightful, witty, and fascinating, The Invisible Gorilla closely examines the false impressions that most profoundly influence our lives and gives practical advice on how we can minimize their negative impact.
650			_aPerception
650			_aThought and thinking
650			_aMemory - Apperception
700			_aSimons, Daniel
942			_cBK
999			_c565258 _d565258