000 | 06383nam a2200625 i 4500 | ||
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001 | 7083933 | ||
003 | IEEE | ||
005 | 20200413152917.0 | ||
006 | m eo d | ||
007 | cr cn |||m|||a | ||
008 | 150426s2015 caua foab 000 0 eng d | ||
020 |
_a9781627054393 _qebook |
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020 |
_z9781627054386 _qprint |
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024 | 7 |
_a10.2200/S00634ED1V01Y201503ICR040 _2doi |
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035 | _a(CaBNVSL)swl00404859 | ||
035 | _a(OCoLC)908031685 | ||
040 |
_aCaBNVSL _beng _erda _cCaBNVSL _dCaBNVSL |
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050 | 4 |
_aHM742 _b.M657 2015 |
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082 | 0 | 4 |
_a302.30285 _223 |
100 | 1 |
_aMon, Lorri M., _eauthor. |
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245 | 1 | 0 |
_aSocial media and library services / _cLorri Mon. |
264 | 1 |
_aSan Rafael, California (1537 Fourth Street, San Rafael, CA 94901 USA) : _bMorgan & Claypool, _c2015. |
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300 |
_a1 PDF (xiii, 73 pages) : _billustrations. |
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336 |
_atext _2rdacontent |
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337 |
_aelectronic _2isbdmedia |
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338 |
_aonline resource _2rdacarrier |
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490 | 1 |
_aSynthesis lectures on information concepts, retrieval, and services, _x1947-9468 ; _v# 40 |
|
538 | _aMode of access: World Wide Web. | ||
538 | _aSystem requirements: Adobe Acrobat Reader. | ||
500 | _aPart of: Synthesis digital library of engineering and computer science. | ||
504 | _aIncludes bibliographical references (pages 59-[72]). | ||
505 | 0 | _a1. The social media environment -- 1.1 Social media defined -- 1.2 Types and typologies of social media -- 1.3 Features of social sites -- 1.3.1 Profiles -- 1.3.2 Updates -- 1.3.3 Aggregation and feeds -- 1.3.4 Collection-building -- 1.3.5 Finding and organizing -- 1.3.6 Joining and inviting -- 1.3.7 Sharing and accessing -- 1.3.8 Proximity -- 1.3.9 Direct interaction -- 1.3.10 Popularity -- 1.3.11 Incentives -- 1.3.12 Crowdsourcing -- 1.4 Differences -- 1.4.1 Culture and communication styles -- 1.4.2 User demographics -- 1.4.3 Users and uses -- 1.5 The social ecosphere -- 1.6 Library 2.0 -- | |
505 | 8 | _a2. Libraries and social media -- 2.1 History of social media adoption in libraries -- 2.1.1 Early impact of social technologies on libraries -- 2.1.2 Footprint of libraries in social media -- 2.2 Social profiles of libraries -- 2.3 Uses for social media among libraries -- 2.3.1 Assessment, feedback, and monitoring -- 2.3.2 Outreach -- 2.3.3 Promotion -- 2.3.4 Advocacy, fundraising, and recruitment -- 2.3.5 Reference and social care services -- 2.3.6 Education -- 2.3.7 Collections and co-creation -- | |
505 | 8 | _a3. Assessing social media sites and services -- 3.1 Presence -- 3.2 Visibility -- 3.3 Voice -- 3.4 Interaction -- 3.5 Reach -- 3.6 Impact -- 3.7 Reputation -- 3.8 Data analysis in assessment -- | |
505 | 8 | _a4. Evolving directions in social libraries -- 4.1 The changing roles of libraries -- 4.1.1 The virtual branch -- 4.1.2 The social library -- 4.1.3 The mobile library -- 4.1.4 The making library -- 4.1.5 The ubiquitous library -- 4.2 Evolving directions -- | |
505 | 8 | _aBibliography -- Author biography. | |
506 | 1 | _aAbstract freely available; full-text restricted to subscribers or individual document purchasers. | |
510 | 0 | _aCompendex | |
510 | 0 | _aINSPEC | |
510 | 0 | _aGoogle scholar | |
510 | 0 | _aGoogle book search | |
520 | 3 | _aThe rise of social media technologies has created new ways to seek and share information for millions of users worldwide, but also has presented new challenges for libraries in meeting users where they are within social spaces. From social networking sites such as Facebook and Google+, and microblogging platforms such as Twitter and Tumblr to the image and video sites of YouTube, Flickr, Instagram, and to geotagging sites such as Foursquare, libraries have responded by establishing footholds within a variety of social media platforms and seeking new ways of engaging with online users in social spaces. Libraries are also responding to new social review sites such as Yelp and Tripadvisor, awareness sites including StumbleUpon, Pinterest, Goodreads, and Reddit, and social question-and-answer (Q&A) sites such as Yahoo! Answers--sites which engage social media users in functions similar to traditional library content curation, readers' advisory, information and referral, and reference services. Establishing a social media presence extends the library's physical manifestation into virtual space and increases the library's visibility, reach, and impact. However, beyond simply establishing a social presence for the library, a greater challenge is building effective and engaging social media sites that successfully adapt a library's visibility, voice, and presence to the unique contexts, audiences, and cultures within diverse social media sites. This lecture examines the research and theory on social media and libraries, providing an overview of what is known and what is not yet known about libraries and social media. Chapter 1 focuses on the social media environments within which libraries are establishing a presence, including how social media sites differ from each other, yet work together within a social ecosphere. Chapter 2 examines how libraries are engaging with users across a variety of social media platforms and the extent to which libraries are involved in using these different social media platforms, as well as the activities of libraries in presenting a social "self," sharing information, and interacting with users via social media. Chapter 3 explores metrics and measures for assessing the impact of the library's activity in social media sites. The book concludes with Chapter 4 on evolving directions for libraries and social media, including potential implications of new and emerging technologies for libraries in social spaces. | |
530 | _aAlso available in print. | ||
588 | _aTitle from PDF title page (viewed on April 26, 2015). | ||
650 | 0 |
_aOnline social networks _xLibrary applications. |
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650 | 0 |
_aSocial media _xManagement. |
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650 | 0 |
_aLibraries _xData processing. |
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653 | _asocial media | ||
653 | _alibraries | ||
653 | _asocial networking | ||
776 | 0 | 8 |
_iPrint version: _z9781627054386 |
830 | 0 | _aSynthesis digital library of engineering and computer science. | |
830 | 0 |
_aSynthesis lectures on information concepts, retrieval, and services ; _v# 40. _x1947-9468 |
|
856 | 4 | 2 |
_3Abstract with links to resource _uhttp://ieeexplore.ieee.org/servlet/opac?bknumber=7083933 |
999 |
_c562128 _d562128 |