000 00297nas a22000977a 4500
008 170117s9999 xx 000 0 und d
022 _a1552-6534
245 _aJournal of Macromarketing
_h[e-journal]
260 _bSAGE Publications
856 _uhttp://jmk.sagepub.com/
_yIITK Subscribed 1999 - Current
999 _c552832
_d552832