000 | 02451nam a22004455i 4500 | ||
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001 | 978-3-8350-9453-6 | ||
003 | DE-He213 | ||
005 | 20161121231009.0 | ||
007 | cr nn 008mamaa | ||
008 | 100301s2007 gw | s |||| 0|eng d | ||
020 |
_a9783835094536 _9978-3-8350-9453-6 |
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024 | 7 |
_a10.1007/978-3-8350-9453-6 _2doi |
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050 | 4 | _aHF5410-5417.5 | |
072 | 7 |
_aKJS _2bicssc |
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072 | 7 |
_aKJSM _2bicssc |
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072 | 7 |
_aBUS043000 _2bisacsh |
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082 | 0 | 4 |
_a658.8 _223 |
100 | 1 |
_aLevi, Kiruba Jeyaseeli Benjamin. _eauthor. |
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245 | 1 | 0 |
_aMarket Entry Strategies of Foreign Telecom Companies in India _h[electronic resource] / _cby Kiruba Jeyaseeli Benjamin Levi. |
264 | 1 |
_aWiesbaden : _bDUV, _c2007. |
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300 |
_aXXX, 289 p. _bonline resource. |
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336 |
_atext _btxt _2rdacontent |
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337 |
_acomputer _bc _2rdamedia |
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_aonline resource _bcr _2rdacarrier |
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347 |
_atext file _bPDF _2rda |
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505 | 0 | _aPreliminary Remarks -- Strategic management and market entry strategies in the literature -- Telecom market in India -- Description and assessment of cases on market entry strategies of foreign companies in Indian telecom market -- Recommendations and guidelines for foreign companies entering the Indian telecom market in future -- Final remarks. | |
520 | _aIndia’s telephone network is the second largest in the world, next to China. Over the last decade, these emerging economies have been the drivers of growth in the world economy. Therefore foreign companies have been rushing to invest in these countries more or less successfully. Kiruba Jeyaseeli Benjamin Levi highlights why the Indian telecom market is so attractive to foreign investors. She describes the rules and regulations for telecoms in India, and examines the reasons for success and failure of the foreign telecom companies in India. She identifies the prime sectors of the Indian telecom market for investment and provides recommendations to foreign companies intending to enter the Indian telecom market. | ||
650 | 0 | _aBusiness. | |
650 | 0 | _aMarketing. | |
650 | 0 | _aManagement. | |
650 | 1 | 4 | _aBusiness and Management. |
650 | 2 | 4 | _aMarketing. |
650 | 2 | 4 | _aManagement. |
710 | 2 | _aSpringerLink (Online service) | |
773 | 0 | _tSpringer eBooks | |
776 | 0 | 8 |
_iPrinted edition: _z9783835006072 |
856 | 4 | 0 | _uhttp://dx.doi.org/10.1007/978-3-8350-9453-6 |
912 | _aZDB-2-SBE | ||
950 | _aBusiness and Economics (Springer-11643) | ||
999 |
_c507038 _d507038 |