000			02878nam a22004815i 4500
001			978-3-540-75267-7
003			DE-He213
005			20161121231002.0
007			cr nn 008mamaa
008			100301s2007 gw | s |||| 0|eng d
020			_a9783540752677 _9978-3-540-75267-7
024	7		_a10.1007/978-3-540-75267-7 _2doi
050		4	_aHD62.5
072		7	_aKFFH _2bicssc
072		7	_aBUS017030 _2bisacsh
082	0	4	_a658.421 _223
100	1		_aSchwetje, Gerald. _eauthor.
245	1	4	_aThe Business Plan _h[electronic resource] : _bHow to Win Your Investors’ Confidence / _cby Gerald Schwetje, Sam Vaseghi.
264		1	_aBerlin, Heidelberg : _bSpringer Berlin Heidelberg, _c2007.
300			_aXII, 181 p. 39 illus. _bonline resource.
336			_atext _btxt _2rdacontent
337			_acomputer _bc _2rdamedia
338			_aonline resource _bcr _2rdacarrier
347			_atext file _bPDF _2rda
505	0		_aNecessity of planning -- Business plan project -- Executive summary -- Business idea and strategic goals -- Management team and organization -- Products and services -- Market and competition -- Marketing and sales -- Research and development -- Production -- Procurement and logistics -- Finance -- The way to the investor.
520			_aThis book provides the essentials to write a successful businessplan. The represented methods and best practices have been approved over many years in practice with many management consulting engagements. The book is easily structured, it has a pragmatic emphasis and an autodidactic approach. The reader gets acquainted with the skills and competencies as well as tools, required for the planning and development of the businessplan project. This way of approach gives even those readers, with less background in business, a professional and excellent introduction to the field of business planning. Each section of the book closes with a set of crucial key questions, in the manner of a quick due diligence, these results essentially give a roadmap, independent of the industries applied. The book allows the reader to make up a clear and transparent portrait about his/her company respectively entrepreneurial intention. By this way, the reader is able to estimate himself/herself the real risks and chances.
650		0	_aBusiness.
650		0	_aEntrepreneurship.
650		0	_aNew business enterprises.
650		0	_aOrganization.
650		0	_aPlanning.
650	1	4	_aBusiness and Management.
650	2	4	_aStart-Ups/Venture Capital.
650	2	4	_aEntrepreneurship.
650	2	4	_aOrganization.
700	1		_aVaseghi, Sam. _eauthor.
710	2		_aSpringerLink (Online service)
773	0		_tSpringer eBooks
776	0	8	_iPrinted edition: _z9783540254515
856	4	0	_uhttp://dx.doi.org/10.1007/978-3-540-75267-7
912			_aZDB-2-SBE
950			_aBusiness and Economics (Springer-11643)
999			_c506857 _d506857