000 04599nam a22004335i 4500
001 978-0-387-77001-7
003 DE-He213
005 20161121230956.0
007 cr nn 008mamaa
008 100301s2008 xxu| s |||| 0|eng d
020 _a9780387770017
_9978-0-387-77001-7
024 7 _a10.1007/978-0-387-77001-7
_2doi
050 4 _aHB71-74
072 7 _aKC
_2bicssc
072 7 _aBUS000000
_2bisacsh
082 0 4 _a330
_223
100 1 _aMcKenzie, Richard D.
_eauthor.
245 1 0 _aWhy Popcorn Costs So Much at the Movies
_h[electronic resource] :
_bAnd Other Pricing Puzzles /
_cby Richard D. McKenzie.
264 1 _aNew York, NY :
_bSpringer New York,
_c2008.
300 _aXVI, 326 p.
_bonline resource.
336 _atext
_btxt
_2rdacontent
337 _acomputer
_bc
_2rdamedia
338 _aonline resource
_bcr
_2rdacarrier
347 _atext file
_bPDF
_2rda
505 0 _aPrice and the “Law of Unintended Consequences” -- Pricing Lemons, Views, and University Housing -- Why Sales -- Why Popcorn Costs So Much at the Movies -- Why So Many Coupons -- Why Some Goods Are Free -- Free Printers and Pricey Ink Cartridges -- Why Movie Ticket Prices Are All the Same -- Why So Many Prices End with “9” -- The Economics of Manufacturers’ Rebates -- The Psychology and Evolutionary Biology of Manufacturers’ Rebates -- The Question of Queues -- Why Men Earn More on Average than Women—And Always Will.
520 _aWhy Popcorn Costs So Much at the Movies, And Other Pricing Puzzles unravels the pricing mysteries we encounter every day. Have you ever wondered why all movies, whether blockbusters or duds, have the same ticket prices? Why sometimes there are free lunches? Why so many prices end with "9"? Why ink cartridges can cost as much as printers? Why merchants offer sales, coupons, and rebates? Why long lines are good for shoppers? Why men earn more than women, around the globe – and why they always will? Richard McKenzie goes on to show how the 9/11 terrorists still kill Americans every day, because their attack distorted the perceived risks and relative prices of air vs. automobile travel, and jacked up both security costs and flight delays. Professor McKenzie also explores the unintended consequences of well-meaning efforts to spur the use of environmentally friendly fuels: starvation among millions of people around the world, and the destruction of rainforests in Malaysia and Indonesia. How can these things be? If you think you know the answers, think again. Why Popcorn Costs So Much at the Movies, And Other Pricing Puzzles shows you that the real reasons are sophisticated and surprising – and in Professor McKenzie’s hands, both informative and entertaining. You won’t need a degree in economics to enjoy this fascinating book, just an armchair and an inquiring mind. "This is one of the very best books on pricing. If you are looking to understand the economics of the world around you, you can do no better than to start here." Tyler Cowen, George Mason University; economics blogger of "www.marginalrevolution.com" "Truly liberating. Using a series of fascinating enigmas we’ve all encountered in our daily lives, Richard McKenzie reveals how the real economic world works. Highly readable. Extraordinarily enlightening." W. Michael Cox, senior vice president and chief economist at the Federal Reserve Bank of Dallas "Anything we think about every day is important. And who goes a day without thinking about prices? But prices are more important than most people realize. If you are interested in reducing pollution from cars, or not being fooled into paying too much, or too little, for products, or in just getting the best deal on popcorn at the movies, you will benefit from knowing more about prices than most people do. And there is no easier, or entertaining, way of finding out more on how and why prices are important than by reading McKenzie's fascinating book Why Popcorn Costs So Much at the Movies, And other Pricing Puzzles. And are people really fooled by all those prices that end in 99 cents? You'll be surprised." Dwight Lee, University of Georgia.
650 0 _aPopular works.
650 0 _aEconomics.
650 0 _aManagement science.
650 1 4 _aEconomics.
650 2 4 _aEconomics, general.
650 2 4 _aPopular Science, general.
710 2 _aSpringerLink (Online service)
773 0 _tSpringer eBooks
776 0 8 _iPrinted edition:
_z9780387769998
856 4 0 _uhttp://dx.doi.org/10.1007/978-0-387-77001-7
912 _aZDB-2-SBE
950 _aBusiness and Economics (Springer-11643)
999 _c506705
_d506705