| 000 | 00481n a2200169ua 4500 | ||
|---|---|---|---|
| 020 | _a9781482203608 | ||
| 040 | _aP K Kelkar Library, IIT Kanpur | ||
| 082 |
_a658.575 _bG165c |
||
| 100 | 0 |
_aGarcia, Rosanna _d |
|
| 245 | 0 |
_aCreating and marketing new products and services _cRosanna Garcia |
|
| 260 |
_aBoca Raton _bCRC Press _c2014 |
||
| 300 | _axxv, 412p | ||
| 650 | _aMarketing research | ||
| 650 | _aNew products | ||
| 650 | _aProduct design | ||
| 997 | _aA182423 C | ||
| 999 |
_c469148 _d469148 |
||