000 00392pam a2200157a 44500
082 _a659.132
_bM13a
100 _aMcclure, Leslie Willard
245 1 _aADVERTISING IN THE PRINTED MEDIA
260 _aN. Y.
_bMacmillan
_c1964
300 _a338
650 _aAdvertising, Newspaper
650 _aAdvertising, Magazine
700 _aFulton, Paul C.
964 _gCIRC
997 _a55431 C
999 _c442235
_d442235