000			00348pam a2200145a 44500
082			_a659.1 _bH411a4
100			_aHepner, Harry Walker
245	1		_aADVERTISING _cCREATIVE COMMUNICATION WITH CONSUMERS
250			_a4th
260			_aN. Y. _bMcgraw-Hill _c1964
300			_a692
650			_aAdvertising
964			_gCIRC
997			_a27175 C
999			_c442124 _d442124