000 00377pam a2200145a 44500
082 _a658.801
_bH128m
100 _aHalbert, Michael
245 1 _aMEANING AND SOURCES OF MARKETING THEORY
260 _aN. Y.
_bMcgraw-Hill
_c1965
300 _a330
440 _aMcgraw-Hill Marketing Science Institute Series
_v
650 _aMarketing
964 _gCIRC
997 _a32432 C
999 _c441977
_d441977