000 00502pam a2200169a 44500
082 _a658.8
_bR565p
100 _aRobinson, Patrick J.
245 1 _aPROMOTIONAL DECISION MAKING
_cPRACTICE AND THEORY ; A STUDY IN MARKETING MANAGEMENT
260 _aN. Y.
_bMcgraw-Hill
_c1964
300 _a254
440 _aMcgraw-Hill Marketing Science Institute Series
_v
650 _aMarketing Surveys
650 _aMarketing Research
700 _aLuck, David Johnston
964 _gCIRC
997 _a30058 C
999 _c441854
_d441854