000 | 00534pam a2200169a 44500 | ||
---|---|---|---|
020 | _a978 81 317 5939 4 | ||
040 | _aIIT, Kanpur | ||
082 |
_a658.8 _bL944s7 |
||
100 | _aLovelock, Christopher | ||
245 |
_aServices marketing _bpeople, technology, strategy _cChristopher Lovelock, Jochen Wirtz and Jayanta Chatterjee |
||
250 | _a7th | ||
260 |
_aNew Delhi _bPearson _c2011 |
||
300 | _axxi, 683p | ||
650 | _aMarketing management | ||
700 | _aWirtz, Jochen | ||
997 | _aGB265 C GB266 CARS C | ||
999 |
_c391335 _d391335 |