000 | 00441pam a2200157a 44500 | ||
---|---|---|---|
082 |
_a659.1 _bK636a2 |
||
100 | _aKirkpatrick, Charles Atkinson | ||
245 | 1 |
_aADVERTISING _cMASS COMMUNICATION IN MARKETING |
|
250 | _a2nd | ||
260 |
_aBoston _bHoughton Mifflin _c1964 |
||
300 | _a514 | ||
500 | _aManual...Instructor'S Manual. 2nd Ed. Boston, Houghton Mifflin 1964 | ||
650 | _aAdvertising | ||
964 | _gCIRC | ||
997 | _aK1517 C | ||
999 |
_c388909 _d388909 |