000 | 00548pam a2200169a 44500 | ||
---|---|---|---|
008 | 160408b2012 xxu||||| |||| 00| 0 eng d | ||
040 | _aP K Kelkar Library, IIT Kanpur | ||
082 |
_a658.872 _bSp66s |
||
100 | _aSponder, Marshall | ||
245 | 0 |
_aSocial media analytics _beffective tools for building, interpreting, and using metrics _cMarshall Sponder |
|
260 |
_aNew York _bMcgraw Hill _c2012 |
||
300 | _axiv, 316p | ||
650 | _aMarketing research | ||
650 | _aSocial media | ||
650 | _aInternet marketing | ||
997 | _aA181087 C | ||
999 |
_c376478 _d376478 |