| 000 | 00736pam a2200253a 44500 | ||
|---|---|---|---|
| 008 | 160408b2013 xxu||||| |||| 00| 0 eng d | ||
| 020 | _a9781412987707 | ||
| 040 | _aP K Kelkar Library, IIT Kanpur | ||
| 082 |
_a659 _bP96c4 |
||
| 100 | _a | ||
| 245 | 0 |
_aPublic communication campaigns _cedited by Ronald E. Rice and Charles K. Atkin |
|
| 250 | _a4th | ||
| 260 |
_aLos Angeles _bSage _c2013 |
||
| 300 | _axiii, 376p | ||
| 650 | _aGovernment publicity | ||
| 650 | _aMass media -- Social aspects | ||
| 650 | _aPropaganda | ||
| 650 | _aUnited States | ||
| 650 | _aAdvocacy advertising | ||
| 650 | _aPublic relations | ||
| 700 | _aRice, Ronald E., Ed. | ||
| 700 | _aAtkin, Charles K. , Ed. | ||
| 997 | _aA178832 C | ||
| 999 |
_c374865 _d374865 |
||