| 000 | 00518pam a2200169a 44500 | ||
|---|---|---|---|
| 008 | 160408b2012 xxu||||| |||| 00| 0 eng d | ||
| 020 | _a9781412996037 | ||
| 040 | _aP K Kelkar Library, IIT Kanpur | ||
| 082 |
_a658.8 _bC268 |
||
| 100 | _a | ||
| 245 | 0 |
_aCases in marketing management _cedited by Kenneth E. Clow and Donald Baack |
|
| 260 |
_aLos Angeles _bSage _c2012 |
||
| 300 | _aix, 523p | ||
| 650 | _aMarketing -- Management -- Case studies | ||
| 700 | _aClow, Kenneth E., Ed. | ||
| 997 | _aA174767 C | ||
| 999 |
_c371481 _d371481 |
||