000 | 00555pam a2200217a 44500 | ||
---|---|---|---|
003 | OSt | ||
005 | 20230327105215.0 | ||
008 | 160408b2012 xxu||||| |||| 00| 0 eng d | ||
020 | _a9780273753360 | ||
040 | _cIIT Kanpur | ||
041 | _aeng | ||
082 |
_a658.8 _bK848m14 |
||
100 | _aKotler, Philip | ||
245 | 0 |
_aMarketing management [14th ed.] _cPhilip Kotler and Kevin Lane Keller |
|
250 | _a14th ed. | ||
260 |
_aBoston _bPearson _c2012 |
||
300 | _a131p | ||
650 | _aMarketing management | ||
700 | _aKeller, Kevin Lane | ||
942 | _cBK | ||
999 |
_c369520 _d369520 |