000 | 00670pam a2200205a 44500 | ||
---|---|---|---|
008 | 160408b2009 xxu||||| |||| 00| 0 eng d | ||
020 | _a9780071263436 | ||
040 | _aIIT, Kanpur | ||
082 |
_a658.8 _bD977b4 |
||
100 | _aDwyer, F. Robert | ||
245 | 0 |
_aBusiness marketing _bconnecting strategy, relationships and learning _cF. Robert Dwyer and John F. Tanner |
|
250 | _a4th | ||
260 |
_aBoston _bMcgraw-Hill _c2009 |
||
300 | _axxix, 670p | ||
500 | _aMcgraw-Hill International Edition. | ||
504 | 0 | _aIncludes bibliographical references and index. | |
650 | _aMarketing. | ||
700 | _aTanner, John F. | ||
997 | _aA167912 C | ||
999 |
_c365858 _d365858 |