000 | 00582pam a2200181a 44500 | ||
---|---|---|---|
008 | 160408b2009 xxu||||| |||| 00| 0 eng d | ||
020 | _a9788184050509 | ||
040 | _aIIT, Kanpur | ||
082 |
_a658.8 _bD675 |
||
100 | _a | ||
245 | 0 |
_aDoes marketing need reform? _bfresh perspectives on the future _cedited by Jagdish N. Sheth and Rajendra S. Sisodia |
|
260 |
_aNew Delhi _bReference Press _c2009 |
||
300 | _avii, 352p | ||
650 | _aMarketing | ||
700 | _aSheth, Jagdish N., Ed. | ||
700 | _aSisodia, Rajendra S., Ed. | ||
997 | _aA167310 C | ||
999 |
_c365749 _d365749 |