000 00560pam a2200181a 44500
008 160408b2008 xxu||||| |||| 00| 0 eng d
020 _a9780618641802
040 _aIIT, Kanpur
082 _a658.8
_bF54i3
100 _aFisk, Raymond P.
245 _aInteractive services marketing
_cRaymond P. Fisk, Stephen J. Grove and Joby John
250 _a3rd
260 _aBoston
_bHoughton Mifflin
_c2008
300 _axxiv, 276p
650 _aServices industries -- Marketing
700 _aGrove, Stephen J.
997 _aA164258 C
999 _c363079
_d363079