| 000 | 00568pam a2200181a 44500 | ||
|---|---|---|---|
| 008 | 160408b2004 xxu||||| |||| 00| 0 eng d | ||
| 020 | _a0749442131 | ||
| 082 |
_a658.827 _bV26G |
||
| 100 | _aVan Gelder,Sicco | ||
| 245 | 1 |
_aGLOBAL BRAND STRATEGY _cUNLOCKING BRAND POTENTIAL ACROSS COUNTRIES, CULTURES AND MARKETS |
|
| 260 |
_a _bKogan Page, London _c2004 |
||
| 300 | _axii,260 | ||
| 650 | _aBrand Name Products -- Planning | ||
| 650 | _aBrand Name Products -- Marketing | ||
| 650 | _aBrand Name Products -- Management | ||
| 964 | _gCIRC | ||
| 997 | _aA153664 C | ||
| 999 |
_c358806 _d358806 |
||