| 000 | 00632pam a2200205a 44500 | ||
|---|---|---|---|
| 008 | 160408b2006 xxu||||| |||| 00| 0 eng d | ||
| 020 | _a0240807626 | ||
| 082 |
_a384.550688 _bM468E5 |
||
| 100 | _aEastman,Susan Tyler,Ferguson,Douglas A. | ||
| 245 | 1 | _aMEDIA PROMOTION AND MARKETING FOR BROADCASTING, CABLE, AND THE INTERNET | |
| 250 | _a5th | ||
| 260 |
_a _bElsevier,Amsterdam _c2006 |
||
| 300 | _axiv,335 | ||
| 650 | _aTelevision Broadcasting -- Marketing | ||
| 650 | _aRadio Broadcasting -- Marketing | ||
| 650 | _aCable Television -- Marketing | ||
| 700 | _aKlein,Robert A. | ||
| 964 | _gCIRC | ||
| 997 | _aA157982 C | ||
| 999 |
_c355327 _d355327 |
||