000			00422pam a2200169a 44500
008			160408bc2000 xxu||||| |||| 00| 0 eng d
020			_a9971512939
082			_a658.8 _bAA41S5
100			_aAaker,David A
245	1		_aSTRATEGIC MARKET MANAGEMENT
250			_a5th
260			_a _bJohn Wiley, New York _cc2000
300			_axiv,330
650			_aMarketing -- Management
964			_gCIRC
997			_aA133502 C
999			_c348815 _d348815