000 | 00494pam a2200181a 44500 | ||
---|---|---|---|
008 | 160408b2006 xxu||||| |||| 00| 0 eng d | ||
020 | _a3540253602 | ||
082 |
_a658.827 _bK848B |
||
100 | _aKotler,Philip | ||
245 | 1 | _aB2B BRAND MANAGEMENT | |
260 |
_a _bSpringer-Verlag, Berlin _c2006 |
||
300 | _axvi,357 | ||
650 | _aBrand Name Products -- Management | ||
650 | _aBrand Name Products -- Case Studies | ||
700 | _aPfoertsch,Waldemar | ||
964 | _gCIRC | ||
997 | _aA158324 C | ||
999 |
_c345546 _d345546 |